Pre-production

Before we produce an effective marketing video we first analyze the target audience and our client’s message to that audience. An outline is made, a series of scripts are written, and planning for acquiring all the visuals is performed. Now it’s time for the shoot.

Production

After a final marketing video script has been approved, we move forward with the filming of any interviews, on-screen talent, and product shots. We produce appropriate graphics and animation. We use all of our video production tools to make the best marketing video, whether it be drone aerials, time-lapse GoPros, or high-end 4K or HD cameras.

Post Production

After all the visual assets have been acquired we head into the edit suite to put them all together. If necessary we bring in professional narration talent to record the audio. We add graphics, text, and sound effects as necessary. We can animate client photos. We highlight product benefits. If we are lucky, we have customer testimonials to place within the marketing video. we also have are mini sound stage studio in Hollywood to help save clients more money because the majority of the project can be done in-house.

Distribution

Marketing videos can be distributed by YouTube, Vimeo. Facebook, LinkedIn, or streamed over your website. Marketing videos can be seen by your audience as sales presentations at conferences, trade shows, or special events. Video News Release or VNR is another effective way to get your message out to the masses, either by satellite or digital file distribution to the television stations — in the form of a news story.